CURL-LOCK · NO SMUDGE · WARM-WATER OFF
Put it on. Feel beautiful. Forget about it.

Defined, lifted-looking lashes that stay beautifully put through your day — then slide away with warm water when you're ready.

No mirror checks. No raccoon eyes. No end-of-day battle.

Curl-lock Curl-lock
No smudge No smudge
Gentle on eyes Gentle on eyes
Weightless Weightless
Warm-water off Warm-water off
STOCK UP AND SAVE

The mascara you stop thinking about.

One coat before your day begins. One less thing to worry about after that, and enough in the drawer that you never run out on the morning it matters.

Pair with your mascara

our best eyeshadow sticks at a ridiculous price, a different eye for every mood.

1.6g / cornflower
$15.00
1.6g / fancy
$15.00
1.6g / oyster
$15.00
1.6g / caramel
$15.00
1.6g / champagne
$15.00
1.6g / sun
$15.00
1.6g / pink
$15.00
1.6g / bottle green
$15.00
1.6g / desert
$15.00
1.6g / pecan
$15.00
Almost gone — only 39 left this batch 82% claimed

Try it on your lashes. Not in your imagination.

Wear it to work. Wear it through a long day. Cry at something on the sofa. Take it off with warm water. If it isn't right for you, tell us within 30 days and we'll refund you — opened tube and all.

Valid for 30 days from delivery. Email us your order number — that's it.

FROM OUR COMMUNITY

Real women,

real moments

  • 5 stars: 72 (100%)
  • 4 stars: 0 (0%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
S
Suzanne A.

I love this mascara! It not only adds length and volume to my lashes, but it doesn't flake or clump like so many other brands do. It may cost a little more, but it's definitely worth it.

N
Nadine D.

I like this.

S
Sofia N.

I have been using thrive mascara for 5 years now. In that five years I have compared it with my favorite brands, and since 2020 I have not purchased anything other than OhQueens. If I run out, these lashes will be naked until the OhQueens arrives!!!

L
Laura G.

I was a little skeptical when I saw the ads for OhQueens new mascara. I read reviews, including those of other brands and chose to try this brand. Boy am I glad I did!!! It’s all it says and it’s easy to apply and remove. I’m 56 and my lashes are getting quite thin, short and unnoticeab...Read more

R
Rita l.

Absolutely riveting for the dramatic effect. Love using this.

J
Jennifer V.
The best mascara ever!

I got my first one for Christmas as a gift and since have stalked up on more. It’ makes your lashes look long and full but the best thing is it removes easily with no scrubbing.

S
Samantha P.
Love

I love this mascara!! I used to not wear a lot of make up because it would irritate my eyes after wearing it all day. I shaved my head during this quarantine and feel like make up helps me look and feel better. This mascara doesn’t clump as long as I only do 2 layers on my lashes. It doesn’t smear or drip if I happen to walk in the rain, cry, or hop in for a quick shower. When I do need to wash it off, I can use my regular face wash. It comes off very easily with a gentle scrub. My lashes look longer and fuller. 10/10 would recommend!

K
Karen G.
Best Mascara on the planet!

Thrive mascara is great! smudge proof, easy clump free application, easy to remove with a cotton ball and warm water.

A
Amanda
Nice Mascara but that's it

I like the mascara!

M
Mimi
I received this in Ipsy Glam bag

I just love this Mascara !! Never heard of it before but received it in my Glam bag plus and fell in love!! Great lash lengthiness and doesn't irritate my eyes!!

T
Terry D.
The BEST Mascara in my collection

I have a lot of Mascaras, mostly high end, but this is the best mascara I've experienced and it will always be on my vanity. It costs my lashes but not in a gunky way. It separates my lashes, lengthens them and they look like I've got full thick lashes. And let me tell you, I do not have full, thick lashes. I have sparse lashes. I appreciate that it looks real not clumped together.

T
Tay
Look!

The picture speaks for itself :)

T
Teri M.
Thrilled!!

I RARELY wear mascara as I have very dark circles under my eyes (runs in my family), and flakes & smudges make it look worse. I've tried magnetic false lashes, but they are so unnatural looking. I took a gamble on this product, and could not be happier! My lashes are full, lush, elongated and separated. And no flaking or smudging after 9 hours of wear!

A
Amy
My favorite mascara - hands down.

I cannot say enough good things about this mascara. I have a lash lift, plus this mascara = amazing results.

C
C M.
I fell in love!

So I got this mascara in my Ipsy bag, and was so excited because I have seen all the ads for it. I have been using this sample size for the past couple of days and can't get enough. I am in the military and am located in a place where it's really hot. Mascara is all I wear. This mascara lasts with heat and sweat from being outside.

A
Andi
LOVE, LOVE, LOVE

Absolutely LOVE this mascara! Have used tons and tons of other ones and nothing compares. Lasted 9 months before I ran out and used it every day! Does not go on clumpy like some reviews said- unless you don't know how to properly apply mascara.

A
Alyssa
Amazing!! Wow I love it

This mascara is so amazing i haven't worn false eyelashes since I got this mascara I got my mom and all my friends buying it to! I highly recommend and wont be using a nother mascara for a long time,, doesn't flake off and doesn't clump leaves your eyelashes looking amazing! Love love love

L
Lynn W.
I love this stuff!!

I wear little or no make-up, when I do usually just mascara, a little blush and chap stick..LOL!! My daughter sent me a picture of her the other day and I asked her what mascara she used cause her lashes look so long and pretty. She told me about this stuff I usually use Maybelline Great Lash. This made a big difference. I feel like my eyes really stand out more!! Thanks!!

M
Mara
Love

My lashes are PUNY. Like no mascara can ever make them noticeable but one coat of this totally transformed them! It took me a couple of tries to get used to the formula because it's thicker than others but now I'm in love. Also I've slept with it on & it looks the same the next morning somehow! I'm a fan of how it washes off, in pieces rather than smudging and getting black all around my eyes. Definitely recommend First picture is a comparison & the second is the morning after

K
Kelli N.
Spider Lashes

I absolutely love this mascara. I have gotten compliments daily on how my lashes look and I've also gotten 3 women I work with to buy the mascara.

J
Julie
Best mascara ever!!!!!!

I received this on my Glam Bag Plus and i am in love with this mascara, it's SUPERB!! Works amazing! I've been adverizing it - everyones asks :) I'm a fan, i'm addictve with the results and now find my self ordering more!!

D
Deb
Absolutely Amazing!!

I have never written a review for anything but this truly is an incredible product! I have skimpy barely there eyelashes and this Thrive lash extension mascara gives me an out of the studio but natural look every time. I will not be using any other now that I have found one that gives beautiful consistent results. I will be sending my daughters to try also.

D
Dianne
I love this product

I started to not have eyelashes anymore as I grow older, it was so frustrating but....with this mascara I finally have them back. I just love this product and will be ordering more thank you so much

C
Cassandra M.
Long and healthy.

I love this mascara! It doesn't pull my eyelashes when I take it off at night and provides unbelievable lengths!

the little difference

Traditional mascara paints your lashes. Tubing wraps them.

Each lash gets its own flexible tube. It bends when your lash bends, so there's nothing stiff to crack and nothing loose to migrate under your eye by five o'clock. And because the tube is a shape rather than a coating, warm water is enough to let it go.

  • One coat to look awake. Two before dinner.
  • Flexible film that moves with the lash, not against it.
  • Separated and lifted — never the spider-leg thing.
THE transformation

You have better things to think about  than your mascara

After wearing mascara
BEFORE

8am | Looks good. You feel good.

  • 1pm | Quick mirror check. Just in case.
  • 5pm | Grey shadow under both eyes.
  • 10pm | Remover, cotton pads, rubbing.
AFTER

Effortlessly put-together

  • 8am | Apply. Two minutes, tops
  • 1pm | Busy living your day
  • 5pm | Still feeling put-together
  • 10pm | Warm water. Gentle pressure. Done.

The feeling she keeps coming back for

Sometimes confidence is quiet

It's leaving home without checking twice. It's catching your reflection and liking what you see. It's hearing "you look good today" and knowing you felt it before they said it. You'll feel it first, they'll notice it next.

I look ready

I look ready

Even on the mornings you didn't have time to be.

I feel confident.

I feel confident.

Nothing to fix, so nothing to think about.

I don't have to check.

I don't have to check.

The mirror stops being a checkpoint in your day.

I feel seen.

I feel seen.

Someone asks what you've changed. You just say thank you.

"I rubbed my eyes at midnight. Not a single smudge — and it washed off with warm water."

THE OhQueens EFFECT

Why it stays in her bag

Eight reasons she stopped 
looking around

Wraps, doesn't paint

Wraps, doesn't paint

Tiny flexible tubes form around each lash instead of coating them.

No smudging

No smudging

Nothing loose to travel under your eyes by five o'clock.

Cry-proof enough

Cry-proof enough

Weddings, films, allergies, humidity, the walk to the car in rain.

Warm water off

Warm water off

No balm, no oil, no cotton pads waiting in the cupboard.

Gentle at night

Gentle at night

Light pressure is the whole technique. Nothing gets tugged.

Weightless

Weightless

You stop noticing it about a minute after you put it on.

No flaking

No flaking

The film stays flexible, so it bends instead of cracking.

No clumps

No clumps

Separated and lifted, even on short or straight lashes.

A LITTLE RITUAL

60 seconds in.  Confidence all day.

curl the lashes before applying OhQueens Mascara
1

Step 01

Curl first

Curl your lashes before you apply, never after. The tubes hold the shape you gave them.

2

Step 02

One coat, root to tip

Wiggle at the base and pull through. Want the evening version? Go again before the first coat sets.

3

Step 03

Warm water tonight

A few seconds of warm water, light pressure with your fingertips, and the tubes slide away. That's it.

GOOD TO KNOW

Questions, answered

No. The tubing film wraps each lash instead of sitting wet on your skin, so no raccoon eyes and no black crumbs — through coffee, rain and long days.

Yes. Curl once before applying, and the film locks that lift in place for the whole day, even on straight, stubborn lashes.

The opposite. No makeup remover, no scrubbing. Warm water gently slides the tubes off in soft little pieces, that's exactly what makes it easy to wear every single day.

It's designed to be gentle. Because it doesn't run or flake, it's a favourite for sensitive and watery eyes.

With everyday wear, about three months, the point at which any mascara should be replaced for hygiene. That's why most women keep a spare or two.

YOUR LOOK IS WAITING

Tomorrow morning, give yourself one less thing to worry about.

Put it on. Feel like yourself. Go live your day.
START MY ROUTINE
Your lashes can handle the attention.